This new brand of sake was born thanks to the meeting between the Japanese brewery Tanaka and François Chartier, the creator of Harmonies. As François has been working with PADAM since 2012, it was natural for PADAM to join this new team to make this new brand shine internationally.
PADAM has accompanied the team from the beginning: from the development of the name to the digital strategy and the creation of a brand new website.
For Tanaka 1789 x Chartier, PADAM manages the website, the social networks and their animation and the digital development strategy.
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